Google Ads account audit with a /100 score
About 60 seconds after connecting your account, Adsviko runs a full Google Ads audit: campaigns are checked against your target CPA, keywords are split into converting, traffic-without-conversions and low quality score, wasted search terms are counted, and conversion tracking is verified.
The result is one score out of 100 and a prioritized to-fix list — in plain words, without digging through the Google Ads panel. The audit respects conversion lag, so keywords that are still maturing are never flagged as waste.
Keyword optimization suggestions
The agent reads your search terms report and keyword statistics, then proposes concrete moves: exclude wasteful search terms as negatives, pause keywords that spend without converting, and add promising long-tail phrases with a lower CPC.
Every suggestion shows the exact data behind it — clicks, cost, conversions — and you approve it with one click, phrase by phrase if you want. No black box: if the agent can't ground a suggestion in your account data, it doesn't make it.
Built-in safeguards that protect what sells
The worst thing an optimization tool can do is 'optimize' your account until it stops selling. Adsviko never excludes your brand terms or the product keywords that convert, never touches paused campaigns, and limits budget changes with hard caps and cooldowns.
It also understands conversion lag: if your customers take weeks to decide, a keyword with zero conversions this month is not automatically waste — the agent waits for mature data before recommending cuts.
Change settlement — proof in real money
This is what makes Adsviko different. After every applied change, the agent measures its net effect on a mature window: savings minus lost conversions, expressed in currency per month. You see plainly which changes paid off and which didn't.
Other tools say 'optimized'. Adsviko says 'this change saves you PLN 540/mo and conversions hold' — or 'this one hurt results, undo it'. That honesty is only possible because the agent measures itself.
Health alerts 24/7
A background agent watches your campaigns around the clock: CTR drops, CPC spikes, budget-capped campaigns, conversions stopping. When something needs your attention, you get an alert — deduplicated, so it never spams you every two hours.
Every alert comes with a diagnosis and a recommendation, and alerts resolve themselves automatically when metrics recover.
Google Analytics 4 integration
Connect GA4 (read-only) and Adsviko cross-checks your Google Ads conversions against GA4 key events. A mismatch is one of the most expensive and least visible problems in an account — broken tracking means every optimization decision is based on wrong numbers.
You also see engagement metrics next to your campaign data, which helps distinguish 'traffic that bounces — cut it' from 'traffic that engages but converts later — keep it'.
